Show Your Difference at a Glance

You’re often competing against companies that can get the customer the same result but in a different way. It can be challenging to explain to a customer why your solution is the best choice.

Show the superiority of your offerings with a simple visual tool. A comparison matrix lays out your strengths in an easily-scanned single sheet. When your company is the one that makes the sheet, your company is the one that controls the conversation.

I help you organize and present your competitive intelligence so that the comparison matrix presents a persuasive argument, not just a bunch of facts.


See how Machines & Words stacks up against the competition